Author Archives: Maggie Bean

Jump-Starting a Career in Book Marketing


Posted by Maggie Bean on September 13, 2017

I took my first deep dive in publishing last summer as an editorial management intern with a corporate academic publisher. Ironically, I didn’t sit with the editorial staff; my cubicle was nestled in with the marketing people. Yes, academic journal marketing is different from book marketing, but after talking with the marketing employees and observing them

It’s Coming: “Publishing: Digitized and Personalized”


Posted by Maggie Bean on February 1, 2017

If you’re new to the publishing world, it can be tricky to know where to start. What even is publishing anyway?! Champlain College Publishing Initiative’s latest book, Publishing: Digitized and Personalized, offers readers multiple perspectives and makes this world more accessible, especially for someone who is just starting out in the industry.   The Champlain College

The Collaboration Behind Champlain’s “Collective” Magazine


Posted by Maggie Bean on December 7, 2016

At Champlain Publishing, we often find ourselves collaborating on projects with other groups of talented Champlain College students and faculty members. I recently sat down with Danielle Campo, the Marketing Director and Web and Digital Design Manager of Collective, a magazine about Champlain Graphic Design students created by the Publication II class, to chat about the